Family Lives Responds To Home Office Alcohol Strategy Consultation

Jeremy Todd, Family Lives, Chief Executive said:

“News that the introduction of a minimum base price for alcohol is to be scrapped is disappointing.  Whilst parents may know their limits, the availability of cheap alcohol versus the more expensive environment of the modern day pub means more parents and carers are drinking at home. Many parents may struggle with their own and their child’s drinking and have no idea how to manage or address this.  We speak to thousands of parents and carers every year and know that issues around alcohol continue to be a concern.  Evidence shows that parents are a main influence on how children approach alcohol and whether or not they drink to excess.  Many do not talk to their children about drinking alcohol early enough and any future Government Alcohol Strategy needs to reflect the growing body of evidence which shows that equipping parents to talk effectively with their children about alcohol is an effective way of preventing children experimenting with alcohol at an early age and can prevent binge drinking in their teens and adult life.   Anyone wanting more information about how to prevent themselves or their children from engaging in risky drinking behaviour can contact Family Lives’ free 24/7 Helpline for support on 0808 800 2222, or visit ’.